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Q. HOW LONG DO PLASMA TVS LAST?

A plasma television has a half-life of about 60,000 hours. This means that it will lose approximately 50% of its brightness during that time. Basically, if your Plasma television is on for 8 hours a day, its half-life would be about 9 years - or, if on 4 hours a day, the half-life would be about 18 years. Keep in mind that a standard television loses about 30% of its brightness after about 20,000 hours. Since this process is very gradual, the consumer isn't aware of this effect, except for the need to periodically adjust the brightness and contrast controls to compensate. Although the performance of individual Plasma TVs can vary, overall, as a product class, a Plasma television can deliver many years of acceptable viewing.

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